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Practical answers to web questions.

Practical answers on how a web system gets built, what it costs and how it stays alive.

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Design

How the new Skvad site was made: one person, one AI and many decisions

The new skvad.com wasn't built by an agency team over the usual long months. It came out of one person working together with an AI assistant. The core brand identity was created by an art director partner; on top of it, we did the screen design, development and content this way. Here's how we split the work, and what no tool took off our shoulders.

Yellow and red striped building facade against a blue sky

Strategy

Website, portal or web application: what is the difference?

When people request proposals, the three terms often get mixed up, even though they mean different things and you should expect different things from them. If you name what you need correctly, you get a more accurate proposal and do not pay for what you do not need.

A black rubber duck among many yellow ones

Development

WordPress or custom development: when to choose which?

WordPress is the world's most widely used content management system, and for many tasks it really is a good choice. For others it is not. The question is not which technology is better, but which one fits your task.

Two pink kites in a blue sky

Development

What is a headless CMS, and who is it for?

In recent years the headless CMS has become one of the standard solutions for larger websites and portals. The name sounds odd, but the idea is simple: it separates content from presentation.

Glowing “24 HRS” neon sign

Development

What does a website maintenance contract include, and what is an SLA?

Launching a website or web application is not the end of the project. The system has to be monitored, updated and developed, and it is best to agree on this in advance. That is what a maintenance contract is for, and its most important part is the SLA.

A pedestrian with a pink umbrella on a zebra crossing, seen from above

Design

Who must comply with accessibility requirements, and what should you do?

Since June 2025, accessible websites and apps are not just recommended but mandatory for many companies in the EU. This article briefly sums up who is affected and what to do. The detailed background is in our article on accessibility.

White spheres in a circle with a single red one

Strategy

What determines the cost of web development?

"How much does a website cost?" The only honest answer is: it depends. This article shows what it depends on: the factors that influence the cost of web development most, and how to get an accurate proposal.

A trapeze artist high up against a blue sky

Development

Can you take over a system built by someone else?

The developer has disappeared, stopped answering, closed their business, or you are simply not satisfied. Meanwhile the website or application is running, and someone needs to look after it. The good news: most systems can be taken over. How much work it takes becomes clear in an assessment.

A red table with a red and a blue chair

Strategy

How to choose a web development partner?

A web development project takes months, and the system runs for years. Choosing a partner is therefore not just about price: you are looking for a team you can work well with in the long run.

A red code tag, </>, against a pale lilac background

Development

Frontend development for a great user experience

The frontend is the visible part of web development: everything users see and use on screen. Frontend developers turn designers' screens into a working, fast interface that is easy to use on every device.

The parts of a disassembled camera laid out neatly on white

Development

Backend development in a nutshell

The backend is the backbone of every working web application. While the frontend is what users see and use, the backend works behind the scenes: it processes, stores and serves data, securely and at scale.

A yellow and a red pawn on a board game

Strategy

Compete online with the big players through good UX

Large companies have bigger marketing budgets, but small and medium-sized businesses have one advantage: they move faster and are closer to their customers. Good user experience (UX) is one of the best tools to use that advantage online.

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Development

How long does it take to build a web application?

The first question in almost every meeting is the same: how long will it take? You can only answer honestly once you know what you are building. This article walks through the phases of a web application project and shows where time can be gained and where it gets lost. The durations are ranges from experience, not promises: a small internal tool lands at the low end, a customer portal connected to several systems at the high end.

Glasses resting on pale blue geometric shapes

Design

Accessibility on websites

An accessible website is one that people with disabilities can use fully: the content, the features and the forms are available to everyone. Since June 2025 this is no longer just good practice for many companies in the EU, but a legal requirement.

Paper planes flying above globes

Strategy

How to write a request for proposal for a web project

Today a company's revenue and operations run partly or entirely through online channels. Whether it is a company website, a webshop, a CRM or a custom system, you often look for an outside partner to build it. To get an accurate proposal, the developer has to understand what you want. That is what a request for proposal is for.

A hand about to tip over a row of dominoes

Strategy

Agile or waterfall: which method to choose?

The two most common methods in application development are waterfall and agile. At the start of a project it is worth deciding which one fits the task, the business needs, how the organisation works and the resources available.

A target with an arrow on top of rising steps

Strategy

The successful landing page in 7+1 points

Clicking an ad or a link in a newsletter often takes us to a page that asks for one thing only: buy, sign up or download something. That is the landing page, one of the key elements of online customer acquisition.

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